What qualifications do need to be a respondent?
Be a Zambian resident or Zambian living abroad and be at least 18 years old.
Do respondents answer every survey?
No, verified respondents are listed on the sampling frame – respondents for specific surveys are sampled from the sampling from the sampling frame.
What sampling method is used?
Stratified random sampling.
How long is the survey?
Every survey is designed to take at most 4 minutes to answer.
How is the survey administered?
Surveys can be administered in one of five ways depending on the respondent’s preference. The five options are: Text, WhatsApp, WPOP App, Call or Email.
Are the survey design and sampling method subjected to external or peer review?
Yes, both the survey design and the sampling method are subjected to external peer reviewers.
What is the cost of the survey report?
The survey report and results are free, and are available on the WPOP wesbite and WPOP social media channels.
